MEMES Summer Institute

Business of Media, Entertainment, and Sports Summer Institute

Business of Media, Entertainment, and Sports Summer Institute

June 21 - July 30
Six Week Online Program



The Business of Media, Entertainment, and Sports Summer Institute is a one-of-a-kind, multi-disciplinary program, designed for undergraduate students and working professionals, that dives into the world of innovating, marketing, and managing within the multi-billion dollar business of entertainment, media, and sports.

This Summer Institute is offered by the Center for Management of Enterprise in Media, Entertainment, and Sports at the UCLA Anderson School of Management. The program is open to all majors.

Students will spend the summer learning the legal, management, marketing, and financial aspects of managing a global entertainment and media enterprise by undertaking a high-profile, team-based capstone project for a major entertainment enterprise.

Students will have the opportunity to speak to executives and learn, first-hand, about the entertainment and sports industries.

All students select two of six curricular specializations, building a custom educational experience from the following concentrations:

  • Managing the Entertainment and Media Enterprise
  • Sports Marketing and Management
  • Film & Television Marketing and Management
  • Modern Marketing
  • Athletic Management & Sports Partnerships
  • The Business of Television

Note: It is HIGHLY recommended that students with little to no experience in business, management, or marketing (either academically or professionally) make "Managing the Entertainment and Media Enterprise" one of their specialization selections.

This six-week intensive Summer Institute offers:

  • High-profile, team-based projects for major entertainment enterprises that add real-world context to case learning, and that provide students with high-impact professional experience to serve as a foundation for a career in the industry.
  • Institute Speaker Series, offering students expert and inside knowledge from industry thought leaders and top business professors with expertise in media and entertainment. Past speakers have included Arnie Semsky, Barry Axelrod, Gregg Colvin (VP Business Development, Fox Interactive), Joe Kessler (CEO, The Intelligence Group), Ted Yeschin (Wasserman Media Group), Daniel Smith (SVP Digital Marketing, Playboy), Jeffrey Winter (The Film Collaborative).
  • Personalized career management to help students define their career objectives, identify resources, strategize opportunities and make critical networking connections.
  • Virtual industry networking activities that allows for exclusive access to industry leaders and professionals in media and entertainment.
  • For-credit curriculum utilizing the famed Harvard Business School case study method of learning, customized to action-oriented decision making in media and entertainment.


Program Eligibility

To participate in the Business of Media, Entertainment, and Sports Summer Institute, you must meet the following qualifications:

  • 17 years of age or older prior to June 21, 2021
  • Currently have a high school diploma (or equivalent)

Students who do not meet the minimum program requirements should not register and should consider other summer opportunities.

How to Register

Registration for the Business of Media, Entertainment, and Sports Summer Institute can be done conveniently online using the steps below.

  1. Access the Summer Institute Online Registration Form. Read all terms and conditions, then scroll to the bottom and “Continue to Registration”.
  2. Complete the first page of the online registration form by answering all mandatory questions, then, select “Continue” at the end of the first page.
  3. Provide responses to all questions on the second page of the online registration form, then “Submit”.
  4. Once your form is submitted, you will be directed to the CashNet payment page to proceed with payment of the non-refundable registration fee ($150 for UCLA and UC students, $350 for non-UC students). Continue with the payment instructions to reserve your space in the program.

A space in the program is not reserved for you until valid payment of the non-refundable registration fee* is completed. Those who are not prepared to pay after program acceptance can submit their registration form, log out, and retrieve registration at another time to make payment, however you risk losing a space in the program if program reaches capacity prior to the ability to pay. An email with instructions to retrieve registration will be sent within an hour of submitting your registration.

This fee is not refundable under any circumstances including, but not limited to, drop for non-payment and withdrawal, even if you withdraw from the program before it begins.

If the program is full, you will not be prompted to make payment. When your application is accepted from the wait list, you will be notified by email with instructions for methods of payment.

If registering after May 1, full payment of all fees including the non-refundable registration fee but excluding any applicable document and IEI fees is required to reserve your space in the program.

How to Make Registration Changes

Already submitted the online registration form but need to make a change or finish your registration? You can easily do so by retrieving your registration. To retrieve registration, please complete the steps below:

  1. Access the Summer Institute Retrieve Registration Form here.
  2. You will need your five-digit registration number that was sent to your email address. Fill out the form, then “Submit”.

Many changes and additions can be made using retrieve registration including: Payment submission of the non-refundable deposit

  • Uploading required documents
  • Dropping a current program
  • Adding a second program
  • Switching to a new program








Program Dates

JUNE 21 - JULY 31, 2021

Important Dates

FEBRUARY 15: Registration Opens

APRIL 1: Financial Aid Application for Current UCLA Students Becomes Available

MAY 1: Payment due in full

JUNE 15: Refund Deadline - Refund Deadline for Summer Institutes

JUNE 21 - JULY 31: Business of Media, Entertainment, and Sports Summer Institute

UCLA Summer Sessions 2021 will be remote. Learn More.